Hyper Island + Philips
A collaboration between Philips Design Innovation and Hyper Island's Interactive Art Director program in the area of rapid electronic prototyping
How might we engage students at Hyper Island in co-creating with Philips Design and researching the topic of Mother and Child Care in Scandinavia by the means of rapid prototyping and testing?
A few years before I was studying at the same course, Interactive Art Director, so I felt excited to connect the two parties — Philips and Hyper Island — and see where it goes. Three topics, nutrition, activity, and sleep, were distributed among student teams.
A team of four people designed a three-week challenge that engaged a small group of experience designers and researchers from Philips and thirteen student teams from Hyper Island’s Interactive Art Director program. My role was leading the project and organizing learning design process.
Philips’ team helped with a briefing, re-briefing, ideation and electronic prototyping hands-on coaching. Hyper Island students came up with ideas, engaged in prototyping with Arduino, testing and presenting the outcomes.
In this very fast-paced project, students learned the basics of rapid electronic prototyping and came up with 13 different solutions to the original challenge. Philips gained insight into childcare habits in Scandinavia, along with co-creating possible value propositions for parents.